BY VISITING WWW.LINDSAYCONNOLLY.COM OR WWW.LINDSAYCONNOLLYCONSULTING.COM, YOU ARE CONSENTING TO OUR PRIVACY POLICY.

Overview

Lindsay Connolly LLC (“Company,” “we,” “us,” or “our”) is committed to protecting your personal information and your right to privacy. This Privacy Policy describes what data we collect, how we use it, and your rights under applicable data protection laws, including the EU General Data Protection Regulation (“GDPR”) and the California Consumer Privacy Act (“CCPA/CPRA”).

By accessing this Site, you agree to this Privacy Policy.

This Policy applies to all visitors, customers, and users of www.lindsayconnolly.com and www.lindsayconnollyconsulting.com (together, the “Site”). Visitors may reach us through either address; both are owned and operated by Lindsay Connolly LLC and are covered equally by this

Policy.

The Company acts as a Data Controller for personal data collected via this Site.

I. Data We Collect and How We Use It

We collect personal information that you voluntarily provide when you subscribe to our newsletter, sign up for free resources, purchase services or products, complete forms, or communicate with us via email, social media, or our website.

We may also collect information automatically when you browse the Site, and we may receive personal data from trusted third parties (e.g., payment processors, advertising partners, analytics providers).

We use your data for the following categories of processing:

A. Usage Data

• This includes information such as:

  • IP address

  • Browser type and version

  • Operating system

  • Approximate geographic location

  • Page views

  • Click behavior

  • Navigation paths

  • Frequency and patterns of website use

  • Collected through tools such as:

  • Google Analytics

  • GoHighLevel tracking

  • Server-side analytics

Legal Basis: Legitimate interest — monitoring and improving our website, services, and marketing performance.

B. Customer Data

• This includes:

  • Name

  • Email address

  • Billing address

  • Telephone number

  • Purchase details

  • Payment-related information processed via Stripe

• Used to:

  • Fulfill purchases

  • Deliver products/services

  • Process payments

  • Provide customer support

  • Send transactional communications

Legal Basis: Consent and performance of a contract.

C. User Data

• This includes:

  • Information submitted through forms

  • Email communications

  • Social media messages

  • Comments or submissions

  • Freebie sign-ups

  • Newsletter opt-ins

Used to:

• Provide requested information

• Deliver free or paid resources

• Send email updates, marketing content, and educational materials

• Respond to inquiries

Legal Basis: Consent and legitimate interest (business growth, communication, recordkeeping).

II. Marketing & Advertising

• We may use any of the above Data to send marketing communications, including email newsletters, product updates, and promotions. You may opt out at any time by clicking “unsubscribe” in any email or contacting [email protected].

• We may also use your data to deliver targeted advertising on platforms such as:

  • Facebook

  • Instagram

  • LinkedIn

  • Google

Legal Basis: Legitimate interest or consent (where required).

III. Use of Artificial Intelligence (“AI”)

We use AI tools to enhance marketing, customer support, and internal business operations.

AI may be used to:

• Draft or personalize marketing content

• Analyze website and marketing performance

• Assist with email creation and segmentation

• Support SOP creation and workflow organization

• Improve customer communication

• Automate internal administrative tasks

What data AI may process

Depending on your interactions, AI tools may process:

• Name

• Email address

• Form responses

• Website behavior

• Customer communications

• Business details you provide

Data protection measures

• We avoid inputting sensitive personal data into AI tools.

• We limit data shared with AI platforms where possible.

• When available, we use tools that do not use personal data to train public models.

• AI output is always reviewed by a human before being used.

• We do not use AI for automated decision-making that creates legal or significant effects.

Legal Basis: Legitimate interest (efficiency, content creation, customer support) or consent, depending on the context.

IV. Cookies & Tracking Technologies

We use a range of tracking tools, including:

• Cookies (session + persistent)

• Pixels (e.g., Meta Pixel)

• Tags

• Server-side tracking

• UTM parameters

• Behavioral analytics

• GoHighLevel tracking scripts

Used to:

• Recognize returning visitors

• Analyze site performance

• Personalize content

• Improve ad targeting

• Understand user behavior

You can control cookies through your browser settings. Our Site may not respond to “Do Not Track” signals.

V. Sharing Your Personal Data

We only share personal data with trusted third parties essential to operating our business. These may include:

• GoHighLevel (CRM, email, automations, forms, scheduling)

• Stripe (payment processing)

• Google Workspace (email + file storage)

• Zapier (integrations + automations)

• ClickUp (project management, content planning — only where client data is needed)

• Analytics providers (Google Analytics, server-side analytics)

• Professional advisors (legal, accounting, GDPR/DPD support)

• Contractors and service providers with GDPR-compliant agreements

We do not sell your personal information. We do not share data with unrelated third parties. We take steps to ensure all third parties comply with GDPR.

VI. Data Security & Breach Response

We implement reasonable technical and organizational measures to protect your data from unauthorized access, misuse, or disclosure. Access to personal data is restricted to individuals who need it to perform business duties.

If a data breach occurs, we will:

• Identify the breach

• Assess scope and impact

• Take corrective action

• Notify you and relevant authorities when legally required

You acknowledge that transmission of data over the internet carries inherent risks.

VII. Data Retention

We retain personal data only as long as necessary for the purposes collected or to meet legal/accounting obligations.

General guidelines:

• Email subscribers: retained until you unsubscribe

• Customer records: up to 7 years (legal + accounting purposes)

• Analytics data: 14–26 months, depending on tool

• AI-processed data: only retained within the AI tool as long as needed for the specific task

Data may be anonymized for research or statistical purposes and retained indefinitely.

VIII. International Data Transfers

Your data may be transferred to and processed in countries outside your residence. If transferred outside the EEA, we use:

• EU–US Data Privacy Framework (DPF)

• Standard Contractual Clauses (SCCs)

• Other GDPR-approved safeguards

You may request details of these safeguards at any time.

IX. Children’s Privacy

We do not knowingly collect or process data from children:

• Under 16 (EU GDPR standard)

• Under 13 (US COPPA standard)

If you believe a child has provided data, contact us immediately at [email protected].

X. CCPA/CPRA Disclosure (California Residents)

If you are a California resident, you have the right to:

• Know what personal data we collect

• Request deletion

• Access your information

• Opt out of data sharing

• Not be discriminated against for exercising your rights

We do not sell personal information.

To make a CCPA request, contact: [email protected]

XI. Your Rights (GDPR)

Under GDPR, you have the right to:

• Access your personal data

• Rectify inaccurate data

• Request deletion

• Restrict processing

• Object to processing

• Request portability

• Withdraw consent at any time

• Lodge a complaint with a supervisory authority

To exercise any rights, email: [email protected]

XII. Changes to This Policy

We may update this Privacy Policy periodically. If material changes occur, we will provide notice via:

• Email (if subscribed)

• A notice on this Site

You acknowledge responsibility to review this Policy periodically.

XIII. Contact Information

This Website is owned and operated by Lindsay Connolly LLC, at www.lindsayconnolly.com and www.lindsayconnollyconsulting.com.

Primary Address: 1194 Springtree Lane Westerville, OH 43081 United States

Data Protection Contact: Email: [email protected]

Last Updated: October 2026